Consumer Trends

Consumer trends, insights and preferences

Providing exclusive consumer trends and insights to enhance your marketing strategy. Powered by Technomic . “Technomic is a Chicago-based consulting and research firm providing a 360° view of the...

beef jerkey

More consumers now than a couple of years ago say they are eating a variety of meat as snacks according to new research from Technomic. Here are three ways meat is boosting snack sales.

woman reading menu

Making sure a dish is delicious and craveable is only a small part of the equation. Here’s a look at what menu-making teams need to consider today.

vegetables basket square

Four ways consumers are driving the veggie trend on restaurant menus.

millennials phones hands

Keeping millennials engaged is key to maintaining sales. Here’s a look at five ways to keep the attention of this demographic cohort of digital natives.

Diners take many things into consideration when selecting a restaurant. The most important tend to be food quality, taste, cleanliness and order accuracy, but “quality of food when ordered for...

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Technomic’s Consumer Brand Metrics program asks consumers to rate their most recent trip to a restaurant and provide an overall rating of their visit.

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People from all walks of life drive up to order their food. But some demographic groups are more likely to pull up.

february calendar

For some restaurants, blurring the lines helps to differentiate; and for others, the lines are being blurred for them.

mccormick schmicks crab

Diners are eating seafood less frequently now than they were two years, according to new Technomic data. Operators may want to reconsider offering these five particular seafood items for Lent as diners’ interest in them declines.