This year, Tax Day falls on a Tuesday, already a slow day for restaurants. So operators have devised all sorts of incentives to get eaters and drinkers in the door to drown their IRS sorrows. Here’s a look at some of the most creative Tax Day promotions.
Customers who show proof that they’ve filed their taxes early can nab a free sandwich at Potbelly units in Louisville, Ky., and Fort Wayne, Ind., if they come back on April 17.
Kimpton hotels in Southern California are observing “random refunds” throughout April. Guests can get a surprise refund of restaurant charges and other hotel fees if they win a drawing.
Hot Dog on a Stick is giving out free turkey or veggie dogs on April 17. (To make doing one’s taxes a “doggone good time.”) And California Tortilla is giving out free small chips and queso that day to diners who mention the phrase “chipping in.”
Corner Bakery Cafe will offer two mix-and-match items for breakfast, lunch or dinner for $10.40 for dine-in guests from April 17-19. In addition, the Grimaldi’s pizza chain will sell cheese pizzas on April 17 for $10.40.
The New York chicken tender chain struggled coming out of the pandemic with inflation and several legal challenges. It is the latest in a string of industry bankruptcy filings.
Industry veteran Darin Harper is the new chief finance officer at the eatertainment chain, while Doug Koob becomes chief development officer at the hot dog concept, plus more industry moves of the week.