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Operations

Did IHOP's publicity stunt hurt Applebee's?

This week's head-spinning restaurant moments included a suggestion in court that the "b" in IHOb stood for "bad news for Applebee's." That's just one of the long-shot gambles that came to light as oddsmakers considered the likelihood of restaurants charging into sports betting and who'll win the chain vs. independent bout.

Marketing

Buffalo Wild Wings considers adding sports betting

With that form of gambling now legal across the United States, the casual chain is exploring possible partnerships with bookmakers as well as offering the amenity itself.

The data firms will combine forces to provide more granular data on who is visiting restaurants and when.

These limited-time offers grabbed attention this summer.

Operators’ reliance on gimmicky promos might not bring the long-term traffic gains they hope for.

Operators’ reliance on gimmicky promos might not bring the long-term traffic gains they hope for.

The former “Seinfeld” actor will be pushing the chain’s family-focused $20 Fill Ups.

The restaurant’s move follows an investigation into whether the restaurant’s “head breakfast coach” knew of a former assistant’s alleged domestic abuse.

The fast-casual chain has added a section where customers can pick up components for a meal assembled at home.

A parade of concepts have embraced the staple as their big customer lure.