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Rubio's

Marketing

6 ways to promote National Burrito Day

 By Patricia Cobe on Apr. 04, 2018

Chains are celebrating the tortilla-wrapped icon with a variety of themed deals.

Consumer Trends

Top chains by menu segment for 2017

 By Restaurant Business Staff on Jan. 17, 2017

Chains ranking highest in their competitive set deliver more than just good food. They’re winning in all aspects of the dining experience, from service to convenience.

2017 Top 500: Mexican

By Restaurant Business Staff on Jun. 08, 2017

The Mexican category overall saw sales increase by 0.9% to $18 billion and units by 4.1%, to 12,656.

Consumer Trends

The 10 most craveable chain tacos

By Lizzy Freier, Michelle Zalesny and Dora Meza on Jul. 07, 2017

Click through to see the list of consumers’ most-craved restaurant tacos, from Mexican joints to burger chains.

Workforce

4 management tips from the 2017 NRA Show

By Alaina Lancaster on May 25, 2017

Here are a few recommendations from people who know a thing or two about winning: the leaders of the Chicago Cubs.

Rubio's

Jun. 11, 2017

Home to fresh cuisine inspired by the Gulf Coast of Baja, Mexico, including signature fish tacos

Consumer Trends

Customers’ most-craved seafood

By Lizzy Freier on Dec. 21, 2017

See which 10 chains are winning with seafood that consumers say they can’t get anywhere else.

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