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Word spread on social media about a small test of items intended as afternoon add-ons.
The “We Beefin’” EP slams McDonald’s, Burger King and others.
Things can go wrong for restaurants in truly unique ways. Here's a slab of proof, gathered from just the last few days.
The situation also underscored the importance of finding the right partner, according to the parties involved.
College operators are trying these tactics to appeal to potential job applicants
The chain said it was talking about business but may have given the impression it was insensitive to both sides in the controversy.
Shake Shack's reputation might have been nibbled by rats, and that wasn't the only example of recent bad publicity for restaurateurs.
Jumping in on a pop-culture moment can pay off for restaurant operators. But that sort of attention can also come with pain points, as McDonald’s was reminded over the weekend.
Must-see TV is back, and operators have been seizing the moment with themed promotions.
Up-and-coming restaurant chains and what’s propelling their growth
Food trends and recipes to keep menus fresh
New restaurants and soon-to-open concepts worth monitoring
RB’s exclusive ranking of the highest-grossing independent restaurants
Peter Romeo highlights the moments restaurateurs miss at their own peril
Ideas from the field you may want to borrow