Taco Bell unleashed its take on french fries Thursday, introducing Nacho Fries for as little as $1 at locations nationwide.
It’s the first time that Taco Bell has ever offered fries, which are seasoned with “bold Mexican seasoning” and, for $1, are served alongside warm nacho cheese.
The fries also come with a Supreme version for $2.49 and a larger Bell Grande version for $3.49 that includes add-ons such as beef, nacho cheese and sour cream. They are also featured in a $5 Box along with a Doritos Locos Taco, a Cheesy Gordita Crunch and a medium drink.
We tried the Supreme and Bell Grande versions and found the fries to be surprisingly good after a 15-minute trip back home from the Taco Bell drive-thru. A pair of picky boys, ages 13 and 9, also endorsed the fries after quickly devouring a Supreme and a Bell Grande order.
Taco Bell’s fries are part of the chain’s long history of innovation, with products aimed at its core audience of teens and young adults — such as its Naked Chicken Chalupa, Doritos Locos Tacos or the Quesarito.
It also emphasizes the chain’s value. Amid a quick-service battle over low-priced food, the Irvine, Calif.-based chain promised to roll out 20 $1 items this year. The chain has long had a $1 menu.
Taco Bell also enlisted the actor Josh Duhamel in a “Web of Fries” trailer. Duhamel plays a family man who asks why Taco Bell doesn’t serve fries and encounters a “Big Fries” conspiracy.