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Marketing

Restaurant marketing ideas and trends

Marketing

Starbucks expands its loyalty program to Web3

 By Jonathan Maze on Sep. 12, 2022

The coffee giant will integrate non-fungible tokens, or NFTs, into Starbucks Rewards, which will give customers new ways to engage with the brand.

Marketing

Taco Bell sets the date for the Mexican Pizza’s second return

 By Jonathan Maze on Sep. 07, 2022

The odd saga of one of the fast-food industry’s weirdest products is set for its conclusion with a musical starring Dolly Parton later this month.

Marketing

Wingstop launches a lineup of chicken sandwiches, then quickly runs out

By Lisa Jennings on Sep. 07, 2022

Shortages after social media-fueled demand are becoming more common. Is it strategy?

Marketing

MOD Pizza hopes to capture busy parents during back-to-school season with its latest offer

By Lisa Jennings on Sep. 07, 2022

The family bundle package, called "Fundle," comes in a game-covered carrying container and saves parents up to $10.

Marketing

Domino’s is cutting prices 20% on digital orders for a limited time

By Jonathan Maze on Sep. 06, 2022

The “Inflation Relief Deal” covers all menu items nationwide and comes amid a growing value push.

Marketing

What a Communist will do for money

By Restaurant Business Staff on Sep. 06, 2022

How Pizza Hut landed an unlikely pitchman, the late Mikhail Gorbachev.

Marketing

Au Bon Pain reveals brighter and modernized new look

By Lisa Jennings on Sep. 06, 2022

Parent Ampex Brands plans to open its first Café of the Future next year and will remodel existing corporate units.

Marketing

Subway’s ‘Footlong Pass’ was apparently quite popular

By Jonathan Maze on Aug. 31, 2022

The sandwich giant offered 10,000 people the chance to get 50% off their footlong subs throughout September for $15. It sold out in six hours.

Marketing

Chipotle Mexican Grill unveils cargo pants made of napkins

By Lisa Jennings on Aug. 31, 2022

First it was cilantro soap, then the ‘Water Cup Candle.’ Now the fast-casual chain is creating upcycled athleisurewear.

Marketing

Little Caesars kicks off its NFL sponsorship with Matthew Stafford

By Jonathan Maze on Aug. 29, 2022

The quarterback for the Super Bowl champion Los Angeles Rams will appear in training camp-style ads as the chain becomes the official pizza of the NFL.

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