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Applebee's

Financing

Parent of Applebee's and IHOP expects widespread closings, except in its own chains

 By Peter Romeo on Jul. 29, 2020

Dine Brands said the shutdowns should help both brands increase their market share.

Marketing

New promotions take flight for National Chicken Wing Day

By Patricia Cobe on Jul. 28, 2020

Chains are launching special deals and menu items Wednesday to celebrate wings.

Marketing

Bastille Day, vegan chicken, crispy rice and boozy drinks make menu news

By Patricia Cobe on Jul. 14, 2020

Restaurants are driving consumer interest with lots of new launches.

Leadership

Applebee's parent makes more executive changes

By Peter Romeo on Jun. 23, 2020

Dine Brands Global has hired a new president of international operations and named a new CIO.

Marketing

Buffalo Wild Wings turns a spotlight on Applebee's new virtual restaurant

May 28, 2020

The casual-dining brand known for its wings is portraying its rival's venture as a ruse to fool consumers into thinking they're ordering from a local joint.

Operations

With sales down 75%, IHOP looks to Applebee's for a boost

By Peter Romeo on Apr. 29, 2020

The pancake chain is copying its sister chain's curbside to-go program.

Top 500 Chains

Applebee's

Apr. 21, 2020

Applebee's

Operations

Hundreds of IHOP, Applebee’s units have closed, parent Dine Brands Global indicates

By Peter Romeo on Apr. 17, 2020

The company said it is furloughing corporate employees but did not reveal how many.

Marketing

Buffalo Wild Wings switches back to selling wings by the numbers

By Peter Romeo on Mar. 11, 2020

The shift ends the chain’s reliance on vaguer order sizes where wing counts could vary widely.

Marketing

Casual chains tout the quality side of value

By Peter Romeo on Feb. 28, 2020

The past week's best-performing ads pushed top-flight items at a bargain price.

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