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Burger King

Food

5 chain menu items making a splash

 By Kelsey Squire on Jun. 16, 2016

In our latest roundup of offbeat offerings, french fries gain ground as a garnish, the Whopperito is born, and we dive into the mystery that is the McFloat.

Burger King

 Jun. 11, 2017

Home of the made-to-order Whopper and other flame-grilled burgers

Which fast-food ads scored with millennials?

Jan. 20, 2015

According to another Nielsen study, restaurant ads—especially QSRs'—dominated among millennials for memorability, with Wendy's Pretzel Bacon Cheeseburger topping the list.

Burger King brings its burrito mashup nationwide

By Restaurant Business Staff on Aug. 08, 2016

The Whopperrito will roll out later this month.

Consumer Trends

The 10 most alluring LTOs in June

By Lizzy Freier on Jul. 06, 2017

Consumers reveal which chain limited-time offers they are most likely to order based on the name and description.

McDonald's workers detail burns, hazards in OSHA complaint

Mar. 17, 2015

Employees in 19 states filed 28 complaints, alleging they suffered grease burns and other injuries because of understaffing and disregard for safety by restaurants in the chain.

Food

5 retro comfort foods making waves on menus

By Patricia Cobe and Lizzy Freier on Dec. 09, 2016

Chain restaurants are discovering that nostalgia sells.

Workforce

This week’s 5 head-spinning moments: Chew on this

By Peter Romeo on Sep. 08, 2017

Larger world events turned restaurateurs' heads this week. Here are the reactions that spun observers' noggins.

Supersize it

By Bill Main on Jun. 25, 2003

Want to create a buzz with your next marketing campaign? Send a jumbo postcard. And I mean jumbo... think 10" x 15" or even 24" x 36"! It's fun, it's easy and it's very effective at building your brand.

Amy’s Kitchen grocery line to open restaurants

Jun. 04, 2015

The first Amy’s Drive-Thru will specialize in prepared-from-scratch vegetarian food, including burgers.

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