Product introductions are key business drivers of many popular brands, including Taco Bell, Burger King, Jack in the Box, McDonald’s, Starbucks, Pizza Hut, Tim Hortons and a host of other quick service restaurant overachievers. Others try to keep their brands fresh by putting customer favorites into the market for a limited period, purposely pulling them back before customers can get their fill.
This post is sponsored by RATIONAL
The Bottom Line: The seafood chain’s bankruptcy declaration was not surprising after months of closures and Endless Shrimp recriminations. But that doesn’t make it any less notable.
Reality Check: President Biden issued a set of guidelines Thursday for protecting workers from the digital onslaught.
How did a once-struggling, regional bone-in chicken chain overtake KFC, the formerly dominant player in the U.S. market? With a fixation on sandwiches and many more new restaurants.