OPINIONWorkforce

When Mr. Schultz went to Washington

... And Mr. Sanders might've wished the coffee king had stayed home. The Working Lunch podcast weighs in on Howard Schultz's Senate hearing.

Who knew former Starbucks chief Howard Schultz would get the best of Sen. Bernie Sanders? But the judges were unanimous in their decisions: Schultz, by a near knockout.

Or at least that’s how three longtime observers of the union scene scored last week’s appearance of a big-name restaurant executive before a major Senate committee chaired by the uber-progressive Vermont senator.

Schultz had agreed to appear for what was billed as an investigation into Starbucks’ handling of an ongoing unionization drive. But the hearing devolved into a back-and-forth with more than a few below-the-belt punches thrown.

Those officials, by the way: Align Public Strategies partners Joe Kefauver and Franklin Coley, plus a guest. Namely, me.

In a special session of Kefauver and Coley’s Working Lunch podcast, we analyzed how Schultz handled the pointed questions of an often openly hostile assembly of senators.

What answers prompted us to adjudge Schultz the winner? And what did the landmark hearing signal for Starbucks, the newly formed Starbucks Workers United union, and the restaurant industry as a whole?

Download the episode from wherever you get your podcasts, and hear for yourself.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Brands need to think creatively as the industry heads into a value war

The Bottom Line: Giving customers meal options they can afford will be key to generating traffic this year. But make sure those offers can generate a profit.

Financing

The Red Lobster bankruptcy is a seminal moment for the restaurant business

The Bottom Line: The seafood chain’s bankruptcy declaration was not surprising after months of closures and Endless Shrimp recriminations. But that doesn’t make it any less notable.

Workforce

The White House has ideas about how all that AI on the Show floor should be used

Reality Check: President Biden issued a set of guidelines Thursday for protecting workers from the digital onslaught.

Trending

More from our partners