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marketing

Think inside the box

 By Bill Main on Dec. 08, 1999

Holiday gifts to your customers can help you increase business if used wisely. Here are some tips on how to make incremental sales to existing customers.

Nicholas & Company Consolidates Leadership

 By Restaurant Business Staff on Sep. 13, 2012

SALT LAKE CITY (September 13, 2012)—Nicholas & Company has promoted three Vice Presidents to Executive Vice Presidents. Dave Robbins, Ed Carr and George...

Going once... Going twice...

By Bill Main on Jul. 27, 2000

When a server approaches my table with an armful of meals, and asks "Who has the t-bone?" I cringe.

Technology

It's a go for Hash House's app

By Joann Whitcher on Feb. 06, 2013

Last October, Hash House A Go Go—known for its “twisted farm food”—launched a free smartphone app, part of an integrated marketing strategy that leverages the concept’s Facebook and Twitter platforms, while delivering menu, specials and location information.

Practice makes perfect

By Bill Main on Feb. 01, 2001

The hands start to shake. Beads of sweat begin to form. You can't watch. The stress is unbearable. But there's no turning back.

Local sourcing

By Steve Brooks on May 01, 2013

Working at an upscale Boston restaurant, Paul Booras took a road trip with the chef when the first plump ones came off the vines.

The magic nickel

By Bill Main on Aug. 22, 2001

Did you know there's only a nickel in profit for every dollar in revenue in the typical restaurant? Here are some ideas about what you can do to control your prime costs.

10 Ideas Worth Stealing from FARE

By Patricia Cobe on Jun. 20, 2013

Here are some of the ideas, trends and smart strategies we heard that could help all foodservice operators, regardless of their channel.

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