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marketing

Food

Taco Bell's newest Nacho Fries mash up 2 comfort food favorites

 By Patricia Cobe on Nov. 14, 2023

Grilled Cheese Nacho Fries debut along with the inaugural Nacho Fries Lover’s Pass for Rewards Members.

Marketing

McDonald's dips its toes into footwear

By Reyna Estrada on Nov. 13, 2023

The burger giant has teamed up with Crocs on a footwear line that features iconic characters like Grimace and Birdie.

Technology

A pair of new apps wants to eliminate bad restaurant reviews

By Joe Guszkowski on Nov. 12, 2023

Atmosfy and Recs encourage personalized recommendations rather than anonymous star ratings in a direct challenge to review sites like Yelp.

Financing

McDonald's and Krispy Kreme may expand their partnership

By Jonathan Maze on Nov. 09, 2023

The burger giant has been selling Krispy Kreme doughnuts out of its Kentucky restaurants for months. Now they’re apparently talking about an expansion.

Marketing

Mellow Mushroom updates its look for the digital age

By Joe Guszkowski on Nov. 08, 2023

The pizza chain’s first rebrand in its 50-year history was designed with online ordering and Gen Z in mind.

Financing

What is the future of restaurant loyalty programs?

By Jonathan Maze on Nov. 01, 2023

A Deeper Dive: Mastercard’s Stephanie Meltzer-Paul joins the podcast to discuss loyalty programs and why they’ve become so popular in the restaurant industry.

Operations

Chicken tenders and commercials drive sales at Chili's

By Joe Guszkowski on Nov. 01, 2023

The chain’s year-over-year traffic turned positive in October, a sign that its turnaround efforts are working. Now the challenge is sustaining it.

Technology

Why Blackbird wants to put mom-and-pops on the blockchain

By Joe Guszkowski on Oct. 26, 2023

The loyalty startup wants to change how restaurants connect with customers by decentralizing their data.

Marketing

Wendy's celebrates Hallo-Weekend with spooky good deals

By Reyna Estrada on Oct. 26, 2023

Marketing Bites: More restaurant chains are getting ready for Halloween weekend. Other chains are honoring public servants this week. And a look at what food-centric holidays are coming up.

Marketing

The 'Taco Tuesday' trademark battle is officially over

By Jonathan Maze on Oct. 25, 2023

The bar that owned the registration in New Jersey gave up its hold on the phrase, officially ending Taco Bell’s campaign to “free” the trademark.

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