News

Marketing

Wendy’s and the terrible, horrible, no good, very bad public-relations week

Marketing Bites: After its now-walked back comments about dynamic pricing, the burger chain is catching the flame-grilled indignation of some restaurant competitors.

Financing

Wendy's now says it will not raise prices during busier periods

The fast-food burger chain walked back statements that it would test “dynamic pricing,” saying that digital menu boards would enable discounts during low-traffic parts of the day.

To celebrate the venture fund's two-year anniversary, the fast-casual chain commits another $50 million to bring the investment pool to $100 million.

Behind the Menu: Hyper-local Wisconsin ingredients and a three-day baking process turn out pastries that are in high demand by hotel guests.

A Deeper Dive: Robert Byrne, director of consumer and industry insights with Technomic, joins the Restaurant Business podcast to talk about fast-food value.

The 600-unit taco chain began testing the technology from Presto in 2022 and said last year that it was exceeding expectations.

Dual locations have generated strong returns overseas and could provide a spark to the chains’ domestic development.

All 51 units of China Coast went dark on the same Tuesday morning. But that didn't stop its parent from considering other entries into the Asian market.

The Mediterranean fast casual is planning to enhance restaurant ambiance to make locations more inviting for dine-in. Also steak is coming to the menu.

The Chicago-style fast casual opened 12 new restaurants in 2023, a record number, and said same-store sales rose 5.7% during the year.

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