McDonald’s patents ‘McDelivery’
The term is used for the chain’s delivery services in Asia and the Middle East.
Packaging could be the new differentiator in to-go
As more chains vie for off-premise sales, the need to differentiate is prompting late entrants to think about what should carry their food.
In compiling our second annual ranking of the fastest-growing up-and-coming restaurant chains in America —the ones tallying sales between $25 million and $50 million—we were struck by how many new growth stories there were to tell. Thirty-one of this year’s Future 50 growth chains, or 62 percent, are entirely new to the list. That tells us that the entrepreneurial spirit thrives in 2007, and that the restaurant business is still where it lives.