Marketing

KFC is bringing back its firelog again

But this time, the fried chicken chain is giving customers who buy a firelog, or who order on its app, a chance to win a stay at a "KFC Firelog Cabin."
KFC Firelog Cabin
KFC's Firelog Cabin is a 7,000-square-foot luxury cabin with bucket lights, firelogs and a Colonel Sanders bearskin rug./Photo courtesy of KFC.

Good news for holiday shoppers: KFC is bringing back its fried chicken-scented 11 Herbs and Spices Firelog again.

But this time the chain has something else up its sleeve: It is giving away a two-night stay in a luxury, 7,000-square-foot “KFC Firelog Cabin.”

The firelog can be purchased on Walmart.com for $15.88. This year’s version features “limited-edition packaging and an enhanced extra crispy scent.”

Buyers can then enter to win a two-night stay for up to eight people at the cabin, which is surrounded by 200 acres of a protected nature reserve in the chain’s home state of Kentucky. The cabin features four bedrooms, multiple open living room spaces, a theater room, a built-in bar, kitchen and dining area, outdoor kitchen, pool and hot tub, “all decorated in their fried chicken finest.”

When guests arrive, they’ll follow a “path of KFC bucket lamp posts” up the stone steps to rocking chairs draped with a classic Colonel Sanders throw blanket. The cabin’s fireplace features firelogs. There is a Colonel Sanders bearskin rug and more bucket lights inside.

KFC’s head chef, Chris Scott, will also prepare a private dinner that turns KFC’s fried chicken and sides into a “gourmet, five-course meal: A “Finger-Lickin' Good Charcuterie,” a roulade made from Original Recipe Chicken and toffee pudding.

Customers who download KFC’s U.S. Ordering App can also enter to win. The deadline to enter is Dec. 31.

KFC’s firelog has become a mainstay of the chain’s holiday marketing. It was first introduced in 2018 and is manufactured by Enviro-Log, a consumer products and recycling company based in Fitzgerald, Ga.

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