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Marketing

Restaurant marketing ideas and trends

Marketing

McDonald's launches Squishmallow Happy Meals

By Reyna Estrada on Dec. 19, 2023

McDonald’s Squishmallow Happy Meal will be available in restaurants nationwide, beginning Dec. 26.

Marketing

Crumbl enters the world of Wonka with its latest cookie

By Reyna Estrada on Dec. 14, 2023

Marketing Bites: Crumbl launches a “Wonka” themed cookie. TGI Fridays and O’Charley’s focus on value. And Scooter’s Coffee donates to nonprofit Reading is Fundamental.

Marketing

Pizza Hut is giving away free pizza to delivery drivers

By Reyna Estrada on Dec. 07, 2023

Marketing Bites: Pizza Hut says thank you to delivery drivers, Wingstop launches a card game and Shoney’s celebrates National Free Hot Fudge Cake Day.

Marketing

Domino's wants to make sure your street gets plowed this winter

By Jonathan Maze on Dec. 04, 2023

The pizza chain is giving out $500,000 worth of grants to communities for snow plowing services this season.

Marketing

McDonald's brings back Adult Happy Meals

By Reyna Estrada on Dec. 01, 2023

Marketing Bites: McDonald’s has teamed up with Kerwin Frost to launch new limited edition adult happy meals. Dunkin’ and Martha Stewart launch martini glasses. And Kura Sushi introduces a new Bikkura Pon prize collection

Marketing

Crumbl is ditching cookies—in its logo

By Jonathan Maze on Nov. 29, 2023

The cookie chain unveiled a brand refresh this week that goes big on the pink and features a simplified logo that does away with the word “cookies.”

Marketing

Chipotle wants people to steal napkins to fill expensive Car Napkin Holder

By Lisa Jennings on Nov. 29, 2023

Also, new merch includes a line of mystery tee-shirts designed by celebrated artists.

Marketing

Olive Garden launches a holiday merchandise collection starring its iconic cheese graters

By Reyna Estrada on Nov. 16, 2023

Marketing Bites: Olive Garden, Sonic and Jimmy John’s launch holiday merchandise collections. Velvet Taco is giving away free tacos for a year to one lucky diner. And Wendy’s brings back its Frosty Key Tag fundraiser.

Marketing

What happens when promos don’t work as expected

By Peter Romeo on Nov. 14, 2023

Restaurant Rewind: If the offer proves more or less enticing than anticipated, chaos can follow. Here are some prime examples from the industry’s past.

Marketing

McDonald's dips its toes into footwear

By Reyna Estrada on Nov. 13, 2023

The burger giant has teamed up with Crocs on a footwear line that features iconic characters like Grimace and Birdie.

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