Operations

How Table 301's restaurants hit all the right notes in Greenville, S.C.

Founder Carl Sobocinski is joined by Chef Diego Campos to share how six unique concepts combined with heartfelt hospitality keep guests coming back.

Carl Sobocinski opened his first restaurant called Soby’s 26 years ago in Greenville, S.C., serving low-country cuisine along with a personalized brand of hospitality. More restaurants followed, and Sobocinski eventually formed Table 301 as the umbrella company that oversees them all. Now there are six unique concepts, all within a three-block radius in Greenville, plus a food truck, two event venues and a catering arm.

Carl

Carl Sobocinski

Diego Campos is executive chef at one of the six called CAMP, a modern American restaurant with a globally influenced menu that changes monthly. He started as a line cook and worked his way up—something that Table 301 strongly encourages. In fact, Sobocinski has created a special buyout program through which his chefs and managers can become restaurant owners.

Diego

Diego Campos

Listen as Sobocinski and Campos share the inspiring story behind Table 301’s name, describe how Greenville has evolved into a melting pot of cultural influences and how the restaurant company’s loving attention to guests and staff is the secret to its longevity.

Subscribe to Menu Feed on Apple Podcasts.

Subscribe on Spotify.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Leadership

Meet the restaurant fixer who now owns Etta

Tech entrepreneur Johann Moonesinghe suddenly finds himself leading a growing group of restaurants. His secret? He doesn't expect to make a profit.

Financing

Looking for the next Chipotle? These 3 chains are already there

The Bottom Line: Wingstop, Raising Cane’s and Jersey Mike’s have broken free from the pack of well-established growth chains. Here’s why this trio stands out.

Financing

For Starbucks, 2 years of change hasn't yielded promised results

The Bottom Line: The coffee shop giant’s sales struggles worsened earlier this year, despite a flurry of efforts to improve operations and employee satisfaction.

Trending

More from our partners