KFC

This week’s head-spinning moments: What’s wrong with this picture?

We can’t blame the heavens for the weirdness in the restaurant industry this week, from a surge in hot dog sales to drive-thrus appearing in fast casual and Jared getting fat.

Marketing

4 ways restaurants generated social media buzz this week

From slightly NSFW marketing to riding out celebrity happenstance, here are some recent social media wins operators can learn from.

The chain is making chicken-scented valentines available at restaurants today.

The parent company of KFC has opened what it says is a one-off chicken concept that could have international applications. Others contend the resemblance to Chick-fil-A is striking.

The McWhopper never materialized, but the instigator has a big trophy to show for its efforts.

The limited-service chicken category overall increased total sales by 8% to $22.2 billion and grew units by 4% to 14,166.

Anti-U.S. sentiment could hurt American brands eager to expand in Asia, says RB’s The Bottom Line.

Pegging the financial impact is difficult at present, the franchisor said in an SEC filing, but the damage will likely be “material.” Yum noted that it stopped using the supplier of suspect meat after a Chinese TV station aired scenes of food safety lapses.

The new attention-getters have less to do with the food than the quantities in which it's served.

Diners deem the chicken chain’s quirky Colonel Sanders ads among the most memorable

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