Technology

What’s your recharge plan?

Enabling customers to leave the premises with a fully charged mobile phone is shifting from a novel perk to a fairly routine restaurant extra, like bread service or free drink refills. Here’s a look at how several places are providing the amenity.


Headquarters Beercade

A two-unit arcade-bar in Chicago.

Charging set-up: The concept’s second outlet, in the River North area of the city, is installing a cellphone check-in station, built from an old card catalog like the cabinets libraries once used. Guests who check their phones upon entry are given a cocktail on the house, and have the devices charged while they're there.


Famous Dave’s

Full-service barbecue joint in the midst of a sweeping update.

Charging set-up: Paper towel holders on every table in the bar are equipped with USB ports, which can be used to recharge phones. The holders also have speakers for guests to use as their own tabletop jukeboxes.


Del Frisco’s Double Eagle, Washington, D.C.

A new, less-formal prototype for the high-end steak house concept.

Charging set-up: Outlets for recharging phones and tablets are within a normal cord’s length of virtually all 400 seats, according to management.


Volver

Chef Jose Garcias’ cutting-edge restaurant in Philadelphia.

Charging set-up: A tasting menu includes a “charger course,” whereby the server brings a rapid charger to the table, as if it was another course of the meal.


Starbucks

Select units of the coffee giant in the Boston and San Francisco areas.

Charging set-up: At certain units, wireless charging rings are being inlaid in tables and counters. Customers lay their phones on the rings for a quick recharge. In tests, about 10 of the devices were reportedly installed per store. It's an amenity Starbucks eventually plans to extend nationwide.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Despite their complaints, customers keep flocking to Chipotle

The Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges.

Operations

Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family dining

Reality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles.

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Trending

More from our partners