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Consumer Trends

April's 10 most alluring LTOs

By Jill Failla on May 02, 2017

Consumers reveal which chain limited-time offers they were most likely to order based on the name and description.

Consumer Trends

5 shifts in Hispanic diners’ preferences

 By Sara Rush Wirth on May 15, 2017

Three-quarters of Hispanic diners order food from restaurants at least once a week, compared to two-thirds of consumers overall. Read on to find out about the changing preferences of this growing demographic, a topic that will get a deeper dive at our Restaurant Trends & Directions Conference in Chicago this July.

Consumer Trends

Study reveals which QSR brands customers feel most connected to

By Brett Dworski on Oct. 16, 2017

These 10 quick-service brands are creating a bond with diners more effectively than others.

Consumer Trends

4 global menu megatrends to track

By Patricia Cobe on Apr. 23, 2018

Technomic finds that similar consumer demands—such as increased snacking and plant-forward plates—are driving menus around the world.

Food

Repackaging healthy

By Patricia Cobe on Apr. 07, 2015

While salads remain the go-to healthy choice in restaurants—76 percent of consumers order salads with some frequency, according to Chicago researcher Technomic—49 percent of patrons would like more varied options.

Consumer Trends

3 spirits rising at the bar

By Jill Failla on Dec. 15, 2016

Technomic and the Beverage Marketing Corp.’s new On-Premise Intelligence Report reveals the three spirits that are taking this adult beverage category to greater heights at restaurants and bars.

Consumer Trends

4 reasons vegetables are hot right now

By Jill Failla on Feb. 07, 2017

Four ways consumers are driving the veggie trend on restaurant menus.

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