social media

Marketing

The Top 10 independent users of social media

You’d think that celebrity chefs would make their restaurants the stars of social media. But in our rankings of independent restaurants, the most avid users are hardly household names. Big name chefs, it seems, prefer to tweet and post under their own names, not their restaurants’ or company’s.

Nicholas & Company Honored in “Best Companies to Work For” from Utah Business Magazine

SALT LAKE CITY (December 27, 2011)—Nicholas & Company was selected as one of Utah Business Magazines’ 25 Best Companies to Work For in their December...

Restaurant Business magazine, the print sister of restaurantbusiness.com, has signed on as media partner for the National Restaurant Association Fast Casual 2012: Trends & Directions Conference, a new event devoted to the fast-casual sector.

In the mind of marketing consultant Tom Feltenstein, branding is how your brand makes people feel about themselves.

Fast casual’s latest theft, quality really is king, servers learn to love tech, fuggedabout New York’s new political slap and a growth demon picks up the pace.

A revival of the Italian chain is critical to the company’s turnaround. Here are the highlights of the strategy, unveiled to investors last week as they digested some bad financial news.

Who said social media was merely a means of engaging consumers? As recent developments underscore, that universe has become a battleground of sorts for unexpected causes.

A loudspeaker isn’t the only way they’re getting brand messages across.

Not so long ago, only a restaurant chain like McDonald's or Applebee's could get a major food manufacturer to produce ingredients just for them.

Recruiting and hiring may not have been priorities last year, but if predictions for a sustained economic recovery bear fruit, the collective “help wanted” sign could go up again this year. In fact, smart companies never stop hiring and even during the downturn have been strategically working to improve their odds of luring the best candidates from a labor market that, at least for now, more resembles an ocean than a pool.

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