McDonald's

Financing

Drive-thru of the future

We’ve seen the drive-thru of the future and it is easier, faster and friendlier.

Operations

This week’s 5 head-spinning moments: Reverse is the new forward

Some big chains are reversing themselves on customization, delivery, portioning and new-age staffing moves.

We interrupt the string of bleak industry news to highlight a few reasons for encouragement.

But operators in an Instinet survey say the menu and other changes won't help their profits.

Some of the industry's biggest names were smeared this week by developments that seemed too far-out to be true. That's because they weren't. Except for those court developments.

Dan Coudreaunt, executive chef and director of culinary innovation at McDonald’s, and Wylie Dufresne, chef-owner of molecular-gastronomy temple WD-50, know a thing or two about innovation. At a packed NRA session they set about dispelling a few myths.

This time, the geek nook is located in Chicago.

Tests are already underway.

While not being regarded as a joint employer, McDonald's has agreed for the first time to settle a lawsuit stemming from allegations directed at a franchisee, further blurring the lines of responsibility.

At what point of saturation do these once on-trend ingredients begin to lose their marketing appeal?

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