This California spot serves classic American breakfast fare with the addition of booze. The first location opened its doors in 2015, and as of 2022, the chain had 14 units. The breakfast joint has a quirky atmosphere, with quotes printed on the underside of coffee cups and funny sayings on napkin bands. Diners seem to like the idea of booze at breakfast, as the chain saw sales rise by 26% last year and unit count by 17%.
| Location | San Diego, Calif. |
|---|---|
| 2022 Systemwide Sales ($000,000) | $36* |
| YOY Sales Change | 26.2% |
| 2022 U.S. Units | 14 |
| YOY Unit Change | 16.7% |
| Future 50 Year | 2023 |
| Franchising | No |
*Technomic estimate
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