Marketing
Restaurant marketing ideas and trends
Marketing
7 tips to tell your brand story the Chipotle way
What are the steps to storytelling success? Chipotle and others shared specifics on what works. We've compiled seven ways to craft a brand message.
Marketing
Restaurants are the new office space
Professionals can work from anywhere these days, including your restaurant. And they're willing to pay for the privilege.
To boost engagement with its “neighborhood” and generate some social media buzz, Applebee’s, the country’s 10th largest chain by sales, will turn over its Instagram feed to its customers for the next 12 months, Adweek reports, relying in a big way (although not solely) on user-generated content—read: free content—to populate the page.