BrandInsight
FROM OUR PARTNER

IFMA

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Consumer Trends

Current influences on consumer spending and value decisions

Explore the latest insights into consumer spending and value decisions amidst ongoing inflation. Learn how rising food-away-from-home (FAFH) costs impact behaviors and discover strategies for targeting key demographics and addressing operator challenges in our current economic environment.

Leadership

Exclusive interview: Chris Tomasso of First Watch reflects on winning IFMA's 2024 Gold Plate Award

Exclusive interview with Chris Tomasso, First Watch's CEO, discussing his 2024 IFMA Gold Plate Award and leadership strategies. Learn about the company’s unique daytime dining model, emphasis on fresh ingredients, and approach to seasonal menus. Discover how First Watch aligns with health and wellness trends while maintaining a strong customer experience through technology.

Boost margins without alienating customers. IFMA's Restaurant Margin Optimization Model offers insights from industry leaders on menu engineering, supply chain efficiencies, and marketing tactics.