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All restaurants win during March Madness, new research shows

New research shows that a considerable positive impact is felt by restaurants across the board, not just big marketers or operations with a hometown team in the hunt.

Families' Favorite Chain Restaurants

Technomic data reveals which restaurant brands earned high praise from dining parties with kids.

Get Ahead in 2019

Restaurant Business and Technomic, two of the most authoritative brands in foodservice insights and data, partnered to create this special report that offers a predictive look at what drove success in 2018 and what will move the needle in the year ahead.

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Recent Stories

But the company believes upcoming initiatives, including a plant-based Beyond Meat Taco, will help reverse its fortunes.

Check out what's trending in the world of soup to prep for the warm season.

Cliff Burrows, group president of Siren Retail, has been with the company for 18 years.

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The loyalty app, which has 16 million active users, will feature more ways to redeem points.

The company's first CMO is the latest in a series of management moves at the fast-growing chain.

Check out these four ways to turn summertime street food faves into conveniently portioned soups.

Limited-time offers that stand out from the crowd can appeal to consumers.

After a busy 2018, the company is now focused on improving speed and marketing its new strategies to bolster traffic.

The app-based BK Cafe Subscription costs $5 a month and entitles users to one small brewed coffee per day.