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Marketing

Restaurant marketing ideas and trends

Marketing

The James Beard Awards return from the pandemic with an equity makeover

The awards, widely considered the “Oscars of the food world,” took a two-year pause to try to become more diverse, equitable and inclusive to give more chefs access to the potentially career-changing prize.

Marketing

When tragedy forces a marketing pause

Marketing Bites: Ladd Biro, founder of restaurant-centric public relations firm Champion Management, talks about the importance of mindful marketing when devastation strikes.

The new Primal Menu launches Wednesday, ahead of the movie’s release on June 10.

Marketing Bites: An apparent lack of communication and preparation turned the delivery app’s promo into a pro-don’t, Pizza Hut gets into the metaverse and more marketing news of the week.

The pizza chain has a new mind ordering app, an immersive experience designed to mimic Hawkins, Ind., in 1986, the location of the show “Stranger Things.” The app uses facial recognition and eye movements to let customers order pizzas.

Operators take a cue from QSRs, promoting early evening specials, breakfast and dinner bargains, and other inflation-fighting deals.

Marketing Bites: The delivery app is seizing on cubicle-dwellers returning to their desks, Taco Bell teams up with Dolly Parton on a musical and more marketing news of the week.

Duo’s Taqueria, slated to open next month in Pittsburgh, will offer food discounts and freebies if customers can answer a question in Spanish.

The chain’s new “From Wisconsin With Love” ads come along with a 17-city food truck tour with cheese curds and frozen custard.

Marketing Bites: Noodles & Company embraces Uncommon Goodness, Sweetgreen lands a new athlete ambassador, and chains get creative for Cinco de Mayo and Mother’s Day.

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