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The company also said it is donating $1.7 million to 16 food banks across the U.S. where it has community stores.
For next week’s National Chicken Wing Day, the chain is incentivizing customers to order from its Thighstop virtual brand.
The quick-service chicken-and-biscuits chain becomes one of the first major restaurant brands to take advantage of a new NCAA policy that allows student athletes to profit off their “name, image and likeness.”
Tebow embodies the chain’s values of “healthy, clean living,” the company said, and will appear in a national TV spot and more promotions for the brand.
In a tight labor market, chain restaurant marketers say they’re now working harder than ever to make their restaurants attractive not only to future customers but to prospective employees.
The move is part of a full rebrand for the cold-pressed juice concept.
Selected items off Libby's BBQ menu will be offered on-site and for takeout through the summer.
The Local Legends Fund will help independent operators with needed repairs and upgrades to keep their doors open for local business as well as nationwide shipping through the e-commerce platform.
The coffee giant is one of 166 companies calling on Congress to update the Voting Rights Act.
Another sports icon, Charles Barkley, is the new “voice of Subway” in ads highlighting the brand’s “Eat Fresh Refresh” menu upgrades.
See the full ranking of the Top 100 concepts, which account for more than $1.8 billion in annual revenue, and learn how they are putting hospitality first.
Peter Romeo highlights the moments restaurateurs miss at their own peril
As restaurants begin to reemerge, one year since it all began, Restaurant Business takes stock of the massive changes the virus has brought.