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Marketing

Restaurant marketing ideas and trends

Marketing

Domino’s will give you loyalty points for buying rivals’ pizzas

Points for Pies uses artificial intelligence to determine whether customers are eating pizza and awards points, no matter where it’s from.

Marketing

Another restaurant chain embraces esports as a draw

GameWorks is installing computer terminals within all its fun-and-food branches in a bid for video game fans.

Marketing

Comfort food makeovers reign among this winter’s tempting LTOs

By Patricia Cobe on Jan. 14, 2019

Consumers favored familiar dishes with a twist in December. These seven stood out in Technomic’s monthly survey.

Marketing

McDonald’s to give markets more media control

By Jonathan Maze on Jan. 10, 2019

The company is reviewing its local media agency less than two years after consolidating its agencies under a single firm.

Marketing

Pincho drops the 'Factory'

By Jonathan Maze on Jan. 09, 2019

The company changed its name to simply Pincho as it prepares for growth beyond Florida.

Marketing

Dunkin’ Donuts begins transformation into Dunkin’

By Peter Romeo on Jan. 03, 2019

But doughnuts will remain in the promotional spotlight, along with a new coffee drink and sandwiches.

Marketing

McDonald’s hopes innovation lifts its breakfast sales

By Jonathan Maze on Jan. 03, 2019

The company is reportedly planning new Donut Sticks later this year in a bid to get back its breakfast steam.

Marketing

Blaze Pizza launches a new value platform

By Jonathan Maze on Jan. 03, 2019

The fast-casual chain has a new $5 build-your-own deal and a two-for-$10 offer.

Marketing

With the government shut, D.C. restaurants offer deals

By Peter Romeo on Jan. 02, 2019

The bargains are aimed at patrons whose incomes have been disrupted by the federal closure.

Marketing

Chipotle is going after Whole30, keto and paleo dieters

By Jonathan Maze on Jan. 02, 2019

The burrito chain introduced new Lifestyle Bowls aimed at customers on specific diets.