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Marketing

Restaurant marketing ideas and trends

Marketing

Full-service restaurants are moving value to the center of the plate

 By Patricia Cobe on May 12, 2022

Operators take a cue from QSRs, promoting early evening specials, breakfast and dinner bargains, and other inflation-fighting deals.

Marketing

Why Grubhub is giving NYC office workers free lunch

 By Heather Lalley on May 11, 2022

Marketing Bites: The delivery app is seizing on cubicle-dwellers returning to their desks, Taco Bell teams up with Dolly Parton on a musical and more marketing news of the week.

Marketing

Culver’s is taking Wisconsin on the road in its new campaign

By Jonathan Maze on May 09, 2022

The chain’s new “From Wisconsin With Love” ads come along with a 17-city food truck tour with cheese curds and frozen custard.

Marketing

Language-learning app Duolingo is set to open a restaurant

By Heather Lalley on May 09, 2022

Duo’s Taqueria, slated to open next month in Pittsburgh, will offer food discounts and freebies if customers can answer a question in Spanish.

Marketing

Noodles’ new brand identity comes with big employee perks

By Heather Lalley on May 04, 2022

Marketing Bites: Noodles & Company embraces Uncommon Goodness, Sweetgreen lands a new athlete ambassador, and chains get creative for Cinco de Mayo and Mother’s Day.

Marketing

Where to dine in Chicago during the National Restaurant Association Show

By Patricia Cobe and Heather Lalley on Apr. 29, 2022

It’s been three years since the last big Show, and the city’s restaurant scene has changed. Here are some of the best places to snag a table with your team or clients.

Marketing

Why restaurant chains are flocking to Times Square

By Heather Lalley on Apr. 29, 2022

All but shut down during the pandemic, New York City’s tourist hub is now reenergized. And restaurants want a piece of the action.

Marketing

Pretty please: Chains really, really, really want you to sign up for their rewards programs

By Heather Lalley on Apr. 28, 2022

Marketing Bites: Restaurants are boosting their incentives to get customers to fork over their data, Friendly’s wants folks to save room for ice cream, and more marketing news of the week.

Marketing

Chick-fil-A’s cow campaign was no BS

By Restaurant Business Staff on Apr. 26, 2022

Restaurant Rewind gets the inside scoop from one of the bovines that made it happen.

Marketing

Snooze’s first loyalty program offers priority seating, other perks

By Joe Guszkowski on Apr. 25, 2022

Customers can earn points, or “jacks,” with every dollar spent and exchange them for a variety of rewards.

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