Continue to Site >>>

Marketing

Restaurant marketing ideas and trends

Marketing

Buffalo Wild Wings mixes two trends into one wild cocktail

 By Joe Guszkowski on Mar. 12, 2026

The Espresso Proteini contains Muscle Milk protein powder and is flavored like a chicken wing. The chain says the unusual combination is “uniquely B-Dubs.”

Marketing

For restaurants, 'fake news' is becoming a real problem

 By Joe Guszkowski on Mar. 12, 2026

The rise of AI and social media is allowing misinformation to flourish, and forcing restaurants to be more vigilant in snuffing it out.

Marketing

Sweetgreen wants to be a lifestyle brand again

By Lisa Jennings on Mar. 12, 2026

Hoping to turn around traffic declines, the fast-casual chain is shifting its marketing strategy back to what was used in the early days, with music and events. CEO Jonathan Neman is promising "wild stuff" this year.

Marketing

The drive-thru coffee war is coming to the grocery store

By Jonathan Maze on Mar. 10, 2026

7 Brew just launched ready-to-drink coffee in Walmart stores across the country, while burgeoning rival Dutch Bros has been selling creamers and other items in retail shops for months.

Marketing

Here's everything Taco Bell revealed at Live Mas Live

By Jonathan Maze on Mar. 10, 2026

The fast-food Mexican chain highlighted 19 different menu items, including caffeine-laced eye patches, beverages, drinks and snacks. And it did so in a made-for-streaming event packed with celebrities.

Marketing

Del Taco's turnaround plan brings back some of its old ways

By Jonathan Maze on Mar. 05, 2026

The struggling Mexican fast-food chain, which was sold to Yadav Enterprises last year, is returning some dishes and undoing recent changes made to key menu items.

Marketing

The burger wars get some new life, thanks to social media

By Jonathan Maze on Mar. 03, 2026

McDonald’s CEO Chris Kempczinski was roasted online for taking a small bite of the chain’s new Big Arch Burger on video. Burger King, which just upgraded its Whopper, did not let it pass.

Marketing

Schlotzsky's is going back to the Deli

By Jonathan Maze on Feb. 26, 2026

The fast-casual sandwich chain is changing its name again, returning to the Schlotzsky’s Deli moniker to remind customers what it’s all about. “I thought you were a dry cleaner.”

Marketing

Panera Bread goes aggressive with value on new Mix & Match menu

By Lisa Jennings on Feb. 25, 2026

The fast-casual chain is offering 10 items in half-portions for $4.99 each at participating restaurants. It's the chain's first-ever dedicated value menu.

Marketing

Chipotle to borrow from casual dining with test of Happier Hour

By Lisa Jennings on Feb. 17, 2026

The fast-casual chain is looking to improve its perception of value and drive traffic. One idea to be tested later this year will be a daypart offering maybe a couple of tacos and a drink for under $10.

  • Page 5