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Restaurant marketing ideas and trends
Here's how restaurants are trying to boost sales by observing the day that only comes once every four years.
The past week's best-performing ads pushed top-flight items at a bargain price.
IHOP will also tout its bargains, and both brands will make a push for more catering business, according to their parent company.
Customers who spend a certain amount in-restaurant can pick off a special $6 menu of heat-and-eat take-home dishes.
The latest in a flurry of bills aimed at regulating the services would apply only to certain pieces of data, and only upon request once a year.
Casual-dining chains continued to flog new products and deals, while quick-service and fast-casual brands turned a spotlight on their signature long-standing hits.
Menu news of the week: 2.10.20
With 8.5 million rewards members, the fast-casual burrito chain will soon roll out personalized marketing efforts to boost frequency and engagement, while reducing operational friction.
The most effective restaurant chain ads of last week focused on menu and service options rather than price.
The burger chain’s entry into the morning daypart comes next month, setting up a major breakfast battle among the country's biggest concepts.
These emerging chains are the growth vehicles to watch—the ones poised to be major industry players in the coming years.
Food trends and recipes to keep menus fresh
New restaurants and soon-to-open concepts worth monitoring
RB’s exclusive ranking of the highest-grossing independent restaurants
Peter Romeo highlights the moments restaurateurs miss at their own peril
Ideas from the field you may want to borrow