Restaurant marketing ideas and trends


10 unique LTOs for spring

Limited-time offers that differentiate the menu are creating buzz this season.


3 new ways c-stores are challenging restaurants

The lines between channels are further blurring as retailers try some of restaurants’ recent tactics for building sales.

The regional chain intends to raise familiarity through a combination of nontraditional and tried-and-true marketing efforts.

Stores near institutions of higher learning are extending their hours and offering freebies to entice students during finals season.

To raise awareness during Mental Health Awareness Month, and perhaps take a shot at McDonald’s, the chain is offering boxes for varying emotions.

Deal offers are found to be an effective way of luring loyalists to an unfamiliar place, the data shows.

The chain introduced the “KFC Chickendales,” with personalized Mother’s Day videos featuring the dancers.

Here are five of the top trends in guest engagement that restaurants can use to get to know more of their guests, keep them active with the brand, and encourage repeat visits.

Here’s how to lure celebrants for the annual Mexican-themed fest on May 5.

Here are some great techniques that can be built into loyalty programs to boost guest activity and ROI for brands.