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Marketing

Restaurant marketing ideas and trends

Marketing

Wendy's celebrates Hallo-Weekend with spooky good deals

 By Reyna Estrada on Oct. 26, 2023

Marketing Bites: More restaurant chains are getting ready for Halloween weekend. Other chains are honoring public servants this week. And a look at what food-centric holidays are coming up.

Marketing

Domino's is giving away pizzas to people with student loans

 By Jonathan Maze on Oct. 26, 2023

The chain is giving $1 million worth of free pizzas to people who have to start paying student loans again.

Marketing

The 'Taco Tuesday' trademark battle is officially over

By Jonathan Maze on Oct. 25, 2023

The bar that owned the registration in New Jersey gave up its hold on the phrase, officially ending Taco Bell’s campaign to “free” the trademark.

Marketing

Pizza Hut introduces a new $7 value menu

By Jonathan Maze on Oct. 23, 2023

The $7 Deal Lovers Menu largely matches rivals Domino’s and Papa Johns and comes as more brands push value offers.

Marketing

Chili's celebrates its second Barbz Day with pink 'Barbaritas'

By Reyna Estrada on Oct. 20, 2023

Marketing Bites: From Barbz Day to free pizza promotions, here’s a look at what’s new in restaurant marketing.

Marketing

Chipotle dabbles in late-night hours, at least on Halloween

By Lisa Jennings on Oct. 18, 2023

For the annual Boorito promotion this year, 53 college town locations will extend their hours until midnight.

Marketing

6 strategies that could move the needle for loyalty programs

By Joe Guszkowski on Oct. 18, 2023

Exclusive perks, NFTs and AI are trending in restaurant rewards. But it’s OK to keep it simple, too.

Marketing

Chuck E. Cheese is taking over part of a water park

By Jonathan Maze on Oct. 17, 2023

The eatertainment concept has struck a licensing deal to create a new branded area at a Sacramento water park.

Marketing

Nostalgia in marketing isn't just for older generations

By Lori Rakoczy on Oct. 16, 2023

Technomic's Take: Parents and older family members can induce feelings of second-hand nostalgia and FOMO. It's why catering to parents of young children is so important.

Marketing

A ridiculous number of Americans have worked at a McDonald's

By Jonathan Maze on Oct. 12, 2023

The burger giant’s latest promotion, called the “1 in 8 Initiative,” highlights the percentage of Americans who’ve worked at one of the chain’s locations at some point in their lives.

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