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Restaurant marketing ideas and trends


These are not your grandpa’s breakfast hangouts

A.m. specialists young and old are enlivening the morning market in a push for younger, more affluent patrons. Grab a breakfast cocktail and read how.


Want free fries? Clear your schedule Wednesday

Chains around the country are celebrating National French Fry Day with giveaways, contests and even a chance to spend a couple of nights in a potato hotel.

The fast-food burger chain will be the first major sponsor for the Los Angeles-based group of gaming-centric content creators.

Marketing Bites: Problems with a third-party site kept some customers from getting an in-demand Grimace pool float, a hot dog stand offers free milkshakes with proof of vasectomy, and more marketing news of the week.

We were given the opportunity to judge the event, which generates billions of dollars in publicity for the brand every year. After more than 100 years, the event proved it could still surprise.

The doughnut chain will give random customers a card worth a dozen free doughnuts per month through next June to celebrate its 85th birthday.

Marketing Bites: Chains go back to the future on menu prices despite inflation, Dave & Buster’s celebrates the indoors and more marketing news of the week.

The burger giant will give app users access to discounts, merchandise, “menu hacks” and even musical performances.

The burrito chain once again teams up with athletes for limited-time digital menu offerings and video content, adding the training meals of Rose Lavelle and Sophia Smith.

The chicken sandwich chain remained consumers’ most-preferred restaurant chain, according to the American Customer Satisfaction Index. But their desire for fast food is waning.

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