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Restaurant marketing ideas and trends


McDonald's is expanding its Krispy Kreme test

The fast-food burger chain will sell doughnuts at 160 restaurants in Louisville and Lexington and surrounding areas starting March 21. They will also be available through all channels.


KFC ditches some items to make room for others

The quick-service restaurant chain removed chicken wings and popcorn chicken from its menu to pave the way for new wraps and new versions of its chicken sandwich.

Restaurant Rewind: Old is new again as chains ranging from Outback to Wendy’s resurrect classic ad themes for another go. So where’s the beef in these new efforts?

The fast-food burger chain’s latest Famous Orders meal is for two, targeted at couples on date nights or friends hanging out with one another.

Rewards programs are becoming more sophisticated, with things like badges, tiers and targeted offers garnishing the simple promise of free food.

Restaurant Rewind: The graybeards are planning comebacks. Here’s how they changed the game 60 years ago.

Fridays is the latest full-service chain to add a bargain offer amid fears that inflation-weary customers are trading down.

The longtime industry veteran will move over from Chuck E. Cheese's parent company at the end of the month.

Promotions for the month of January focus on wellbeing and lifestyle bowls designed for Millennials and Gen Z.

The soccer tournament provided a sales lift for 75% of the city's restaurants and bars, according to the New York City Hospitality Alliance.

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