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Consumer Trends

Consumer trends, insights and preferences

Consumer Trends

Chipotle emerges as an early leader in the intensifying protein race

By Alicia Kelso on Apr. 30, 2026

One-fourth of all transactions in Q1 included a protein add-on.

Consumer Trends

Not all GLP-1 users are dining out or spending less, find new surveys

 By Patricia Cobe on Apr. 16, 2026

The weight loss drugs are impacting the restaurant behavior of consumers in different ways, and sometimes it divides along generational lines.

Consumer Trends

3 viral food and drink trends ready to rock menus

By Patricia Cobe on Mar. 17, 2026

Were you too late to the Dubai chocolate craze? Then get a jump with these TikTok- and Instagram-famous trends happening now.

Consumer Trends

The rise of GLP-1 drugs looms in restaurant chain earnings

By Lisa Jennings on Feb. 26, 2026

Whether it's about promoting protein or smaller portions, the restaurant industry is preparing for a shift in consumer behavior.

Consumer Trends

How consumers really feel about protein and fiber

By Patricia Cobe on Feb. 13, 2026

The two nutrients are getting a lot of play on social media. Restaurants should pay more attention, according to recent research.

Consumer Trends

Can Chipotle get its higher-income diners to stick around?

By Heather Lalley on Feb. 13, 2026

Retail watch: The fast-casual burrito chain can take some lessons from discount retailers that have also seen an influx of wealthier consumers.

Consumer Trends

Valentine's Day dining is no longer for couples only

By Patricia Cobe on Feb. 05, 2026

Recent data from OpenTable finds that friends, groups and even solo diners plan to visit a restaurant on the traditionally romantic holiday.

Consumer Trends

How Technomic's 2026 trend predictions are panning out

By Patricia Cobe and Bret Thorn on Feb. 03, 2026

Menu Talk: A month into the new year, Lizzy Freier, senior director of menu research & insights at Technomic, revisits the team’s top trends.

Consumer Trends

Why private-label’s grocery glow up should make restaurants nervous

By Heather Lalley on Jan. 22, 2026

Retail Watch: Store brands continue to set records. Their rise should give restaurants some clues about what diners want right now.

Consumer Trends

Chain restaurants accelerate limited-time offers to lure consumers

By Patricia Cobe on Jan. 05, 2026

LTO launches are up 19% year over year, with nearly 4,000 rolling out in November alone, finds Technomic.

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