Continue to Site >>>

Marketing

Restaurant marketing ideas and trends

Marketing

Dave & Buster’s inks deal to broadcast UFC events

 By Heather Lalley on Feb. 10, 2022

The food-and-games chain partnered with the mixed martial arts organization to show all of the matches in its bars nationwide.

Marketing

With Valentine’s Day and Super Bowl a day apart, restaurants are covering all bases

 By Patricia Cobe on Feb. 07, 2022

The upcoming extended weekend can turn out to be a blockbuster or a bust, depending on the whims of consumers.

Marketing

Loyalty is generating more digital sales for McDonald’s

By Jonathan Maze on Jan. 31, 2022

More than 25% of McDonald’s sales are now coming through digital channels, driven largely by its loyalty program.

Marketing

McDonald’s celebrates the Lunar New Year in the metaverse

By Jonathan Maze on Jan. 31, 2022

The burger giant is working with Humberto Leon to create an interactive “Hall of Zodiacs.”

Marketing

With clothing line, P.F. Chang’s hopes to become more ubiquitous

By Joe Guszkowski on Jan. 28, 2022

The Asian chain now sells bomber jackets and bucket hats in addition to food, and superfans seem to be eating it up.

Marketing

How much would you pay to skip the waitlist? One chain bet $600

By Joe Guszkowski on Jan. 27, 2022

The annual membership at Rib & Chop House offers priority seating as well as discounts and other perks. It’s been a success so far, said CEO Yaron Goldman.

Marketing

Chicken Nuggets on a Cheeseburger? McDonald’s to start offering ‘menu hacks’

By Jonathan Maze on Jan. 26, 2022

The burger giant will start selling four items that combine existing menu items, including Hash Brown McMuffins and a Big Mac merged with a Filet-o-Fish and a McChicken.

Marketing

Elon Musk dares McDonald’s to accept crypto

By Jonathan Maze on Jan. 25, 2022

The CEO of Tesla, a well-known backer of cryptocurrency, told McDonald’s he would eat a Happy Meal on television if the company accepted Dogecoin.

Marketing

Chipotle gets a PR boost from Korean boy band BTS

By Heather Lalley on Jan. 25, 2022

Members of the band were caught on video enjoying the fast casual’s food for the first time, prompting Chipotle to temporarily change its name on Twitter and hand out 7,000 free meals.

Marketing

Taco Bell is starting a business school

By Jonathan Maze on Jan. 19, 2022

The Mexican fast-food chain is launching the Taco Bell Business School to give people from all backgrounds opportunities to get into restaurant ownership.

  • Page 34