Marketing

Restaurant marketing ideas and trends

Get ready for a potentially big New Year’s Eve

By Heather Lalley on Dec. 10, 2021

Data from reservations platform OpenTable shows a big demand for bookings to ring in 2022.

P.F. Chang's now sells clothes and cookware

By Joe Guszkowski on Dec. 09, 2021

The Asian chain wants to connect with its customers on a new level with hoodies, knives and woks, some of which quickly sold out.

Marketing

KFC is bringing back its firelog again

By Jonathan Maze on Dec. 07, 2021

But this time, the fried chicken chain is giving customers who buy a firelog, or who order on its app, a chance to win a stay at a "KFC Firelog Cabin."

Marketing

KFC is testing mambo sauce in select markets

By Jonathan Maze on Dec. 06, 2021

The limited test of the iconic D.C. area product is designed to introduce more customers to the sauce around the country.

Marketing

Chipotle wins the white elephant gift exchange with Cilantro Soap

By Heather Lalley on Dec. 02, 2021

The herbally inspired item, designed to poke fun at the small percentage of people for whom cilantro tastes like soap, started as a social media joke for the fast-casual chain.

Marketing