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Taco Bell

Taco Bell adds certified vegetarian menu

 By Kelsey Squire on Oct. 01, 2015

The Mexican chain ups its bid for meat-eschewing customers with menu items backed by the American Vegetarian Association.

Food

Island eats emerge on the mainland

 By Patricia Cobe on Feb. 16, 2016

Fusion can be authentic and compelling—both from a taste and business standpoint—when it comes naturally, as it does in Hawaiian and Filipino cooking.

Yum China to separate with a big push

By Peter Romeo on Sep. 02, 2016

Two investors have agreed to buy an undisclosed stake in the Yum Brands' division when it's spun off. The parent company also set a date for the spinoff: Oct. 31.

Food

3 snack trends curbing appetites

By Lizzy Freier on Jun. 05, 2017

Leading chains are taking innovative approaches to snacking; here are three menu trends gathered from new item rollouts.

Financing

Pizza Hut's recovery gains speed

By Jonathan Maze on Feb. 08, 2018

But its sister chain KFC stumbles in the fourth quarter amid intense competition.

Growing pains

By Restaurant Business Staff on Apr. 01, 2010

With the push by health advocates, the government and produce associations to get more vegetables and fruit on menus, restaurants face several challenges...

Kick the salt, but keep the flavor

By Joan M. Lang on Nov. 01, 2012

Boston Market’s late-August announcement that it would cut sodium levels an average of 20 percent throughout its menu—a decision symbolized by the chain...

Food

Breakfast forward

By Patricia Cobe on Jun. 23, 2014

Portability and speed feed the morning customer, boosting the popularity of grab-and-go items.

Marketing

App of the Month: Taco Bell

By Kelly Killian on Dec. 19, 2014

To generate buzz for the release of its new smartphone app on Oct. 28, Taco Bell went silent on all of its social media channels for one day, replacing its characteristically prolific posts with one disruptive message: “Taco Bell isn’t on Instagram [or Twitter or Facebook], it’s #onlyintheapp.” It was accompanied by a link to download the new app, designed heavily around mobile ordering and payment.

3 trendlettes we’re watching in June

By Sara Rush Wirth on Jun. 02, 2015

Consumers want restaurants to dig deeper on health, “natural” and local sourcing. Here’s how the industry is responding.

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