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Taco Bell

Top brands on Twitter

 By Amanda M. Westbrooks on Mar. 01, 2012

Top brands on Twitter: Starbucks, Subway, McDonald's, Taco Bell and Dunkin' Donuts share their social media strategies.

Food

Playing with flavor

 By Patricia Cobe on Oct. 01, 2013

"Bold" is becoming a boring mantra on menus; flavor-craving customers want more. To tempt their taste buds—and wallets—chefs and menu developers across all segments are experimenting with flavor enhancing cooking techniques, layering flavors for maximum effect and punching up dishes with housemade condiments.

Wendy’s CEO lectures on brand relevance

Sep. 23, 2014

The longtime industry veteran points out what chain leaders can learn from Barack Obama, Warren Buffett and Lou Holtz.

Levy family buys controlling stake in Del Taco

By Peter Romeo on Mar. 12, 2015

Larry Levy and two of his sons, along with unnamed investors and the chain’s current management, view the brand as a growth vehicle.

Starbucks-led 100,000 Opportunities Initiative launches in Chicago

By Kelsey Squire on Aug. 13, 2015

More than 3,000 young adults are expected to attend the initiative's job fair and forum, where they can engage with representatives from 29 participating companies, including Chipotle, Pizza Hut, Sweetgreen and Taco Bell.

Yum! Brands to lose a key leader

By Peter Romeo on Jan. 05, 2016

The announced departure is the highest-level management change since the franchisor announced plans to split into two companies.

Inside Taco Bell's new designs

By Peter Romeo on May 17, 2016

Taco Bell said the four new designs will be tested in the franchisor’s home base of Orange County, Calif., before becoming nationwide options.

Food

Technomic: Tracking the fry trend

By Restaurant Business Staff on Feb. 07, 2017

News that Wendy’s added Bacon Ranch Fries to its lineup prompted a passionate discussion on craveable sides here at the Restaurant Business editorial office.

Marketing

Chains shell out deals for National Taco Day

By Brett Dworski on Oct. 04, 2017

See what restaurants are using as consumer bait.

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