Continue to Site >>>
Premium
Food

A new generation of upgraded kids' menus plays to parents, but they're getting Gen Alpha to hit the 'like' button

While many fast-food chains stick to old-school kids’ fare, there’s a recent surge among fast-casual and full-service restaurants to offer healthier, more grownup menus that appeal to the whole family. By Patricia Cobe on Mar. 29, 2024
Illustration by Midjourney/Nico Heins

This Premium Content is only available to rb+ Subscribers

Continue reading with one of the options below

or Subscribe

Restaurant Business Exclusive Content

Financing

Restaurants introduced a record number of limited-time offers last year. Where were the sales?

The Bottom Line: The restaurant industry, eager for sales and traffic in a difficult year, issued more new products than they ever have. Yet it hasn’t worked to get customers in the door.

Technology

Why Wonder bought a media company

Tech Check: With Tastemade, the food hall-delivery company will create an advertising business that spans the digital and physical worlds.

Financing

One big post-pandemic change at restaurants: More people are dining alone

The Bottom Line: As off-premises sales at restaurants have taken off over the past five years, more consumers are eating alone, and often in their cars. What is the impact on the industry?