Can you measure craveability? Technomic says yes. In its ongoing Consumer Brand Metrics study, the researcher asks consumers to rate leading chains on offering “craveable items I can only get here.” These are the fast-casual concepts with the highest ratings and the unique items their customers yearn for.
Most craved: Burritos What fans said: “I really love ... how they use healthy ingredients.”
Fifteen percent of respondents in a Morgan Stanley study from January said they wouldn’t return after recent outbreaks, though ratings of food quality, taste and value weren’t affected.
The New York chicken tender chain struggled coming out of the pandemic with inflation and several legal challenges. It is the latest in a string of industry bankruptcy filings.
Industry veteran Darin Harper is the new chief finance officer at the eatertainment chain, while Doug Koob becomes chief development officer at the hot dog concept, plus more industry moves of the week.