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Marketing

How 4 restaurants approach marketing virtual brands

Dog Haus, Wow Bao and more share strategies for expanding the reach of online-only concepts.

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Financing

Subway’s tuna sandwich ‘mystery’ emerges again

The sandwich giant’s tuna is most certainly tuna. That hasn’t kept the issue from popping back up to hammer the brand, says RB’s The Bottom Line.

Operations

Why Wingstop’s new virtual brand, Thighstop, may not be around long

Bone-in and boneless thighs will be added to Wingstop’s permanent menu “eventually,” said the chain’s COO.

Workforce

Cool ways to beat the heat in a sweltering restaurant kitchen

Chefs and cooks share practical and quirky tips for keeping cool during a summer heat wave.