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Bill Main

Articles by
Bill Main

Page 10

Another first for the record book

First time guests are a precious commodity.

How to save a million dollars

Simple, cheap systems can be put into place to improve service and make guests feel welcome.

It's check up time

We all have annual obligations that we dread — teeth cleanings, doctor's visits, tax preparations, etc. Performance evaluations tend to fall into this category of unpleasantries, too... but they shouldn't.

A star is born

Many people are born to inhabit the spotlight. For others, being in the presence of celebrity is enough to satisfy illusions of grandeur.

Timing is everything

When it comes to service, timing is everything. It can make an impressions that lasts forever. Guests consider timing issues to among the most important...

Spin doctors

The ability to take an idea from one area and generalize it to another is a sign of intelligence. So let's see how smart you can be about holiday marketing.

To catch a thief

Any foodservice operation with a bar knows that it can be a challenge to keep beverage costs under control, and even more difficult to get to the root of the problem.

Spontaneous bonuses

The labor crisis... it's everywhere. A softening economy and shortage of qualified employees has restaurants competing for customers and employees. And, as with all cases of supply and demand, the price for a great employee is going up.

It ain't about the food

Marketing is one of the least understood disciplines in foodservice. Your brand image and brand integrity are delicate, fragile images in the mind of your customer.

Pendaflex dependency

Foodservice operations require a lot of employees. And employees require a lot of paperwork. Whether you have a full-time human resources administrator or you do it yourself, keeping accurate personnel records for each employee is a must.

Hat trick

What are the barriers to achievement and the habits that can help you overcome these barriers? John D. Rockefeller identified three habits that can help anyone achieve success.

Design a server excellence survey

A well-designed Server Excellence Survey should consist of 20–25 questions that measure five key components of service.

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