Bill Main
Articles by
Bill Main
Page 22Pour me a cold one
The sun is shining, the air is warm, and your guests are ready for a change of pace. Summertime evokes images of lazy days by the pool, or a hammock swinging in the breeze. And the image isn't complete without a nice, cool drink in hand.
Rounding strategy
Take a quick look at your menu. Do you have items with prices like $14.25, or $3.85? Did you use a pricing strategy to determine if $14.25 is the optimum price to charge? You can increase profits by rounding in the right increments.