Technology

NFL Programming Through a Single Provider

Photograph: Shutterstock

Premium, live sports content in bars and restaurants is a huge draw—guests gather to watch their favorite teams play and order snacks, drinks and meals during their often multi-hour visits. In short, it’s a huge opportunity for operators, and having a reliable provider is key.

NFL Sunday Ticket for residential customers is currently contracted with YouTube TV, which means that, for people who just want to watch at home, a subscription to YouTube TV is necessary. For businesses, though, there have been some questions about how bars and restaurants and other commercial establishments can continue offering in-demand sports broadcasting to their customers.

What do bar and restaurant operators need to know?

Beginning with the 2023 season, DIRECTV FOR BUSINESS and EverPass Media recently announced a multi-year agreement making DIRECTV FOR BUSINESS a provider of NFL Sunday Ticket for commercial locations nationwide. EverPass Media is a media platform distributing live sports and entertainment to commercial businesses and is the exclusive distributor of NFL Sunday Ticket.

For operators who are existing DIRECTV FOR BUSINESS customers, a subscription to NFL Sunday Ticket will still be necessary for watching out-of-market Sunday afternoon NFL games. With this robust sports package, your bar or restaurant will become the place to watch this football season, which includes some of the best NFL matchups that your customers won’t want to miss!

In addition to NFL SUNDAY TICKET, partnering with DIRECTV for BUSINESS will also get you ESPN Monday Night Football, Amazon Thursday Night Football, NBC Sunday Night Football and more!

DIRECTV FOR BUSINESS National Accounts entertainment packages are designed to support the unique needs of multi-location businesses (more than 25 locations) while delivering a one-stop entertainment solution. DIRECTV offers one-on-one service with 99% system reliability and a range of 4K programming to keep diners entertained and engaged. .

Working with one provider for all locations—and all types of programming—makes entertainment easy. To learn more about DIRECTV’s National Accounts options, and to find out more about NFL Sunday Ticket, click here.

This post is sponsored by DIRECTV FOR BUSINESS℠

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