The limited-service chicken category overall increased total sales by 8% to $22.2 billion and grew units by 4% to 14,166. The largest chains may not have the velocity of the smaller, but the 7% increase in sales at Chick-fil-A, 4% at KFC and 7% at Popeyes--along with Raising Cane's 31% sales bump and PDQ's 30% rise--shows a healthy category overall.
2016 U.S. Sales ($000)
2016 U.S. Units
|26||Popeyes Lousiana Kitchen||2,870,000*||2,067|
|45||Bojangles' Famous Chicken 'N Biscuits||1,229,478*||713|
|58||El Pollo Loco||795,441||460|
|63||Raising Cane's Chicken Fingers||741,084*||306|
*Technomic estimate; Source: Technomic's Top 500 Chain Restaurant Report
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