DIY pizza is again a growth story, but still a relatively small piece of the pie (only Blaze Pizza has hit the top 200). In the face of fast-casual competition the top chains--Pizza Hut and Domino's--continue to roll out new innovations in convenience. Watch the two leaders in 2017: If their growth trajectory continues, Domino's (whose sales grew by 14% in 2016) will overtake Pizza Hut (whose sales increased 0.8%) as the category leader. In 2016, the pizza category overall increased sales by 6.6%, to $24.9 billion, and units by 1.7%, to 30,111.
2016 U.S. Sales ($000)
2016 U.S. Units
|52||Papa Murphy's Pizza||884,780*||1,537|
|89||Round Table Pizza||442,558||433|
|95||Chuck E. Cheese's||404,400*||540|
|98||Hungry Howie's Pizza||378,222||548|
|231||Papa Gino's Pizzeria||132,900*||155|
|234||Mountain Mike's Pizza||130,700*||180|
|244||Villa Fresh Italian Kitchen||126,000*||220|
*Technomic estimate; Source: Technomic's Top 500 Chain Restaurant Report
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