2x
Domino’s has grown systemwide sales from $3.1 billion in 2009 to nearly twice that, reaching $5.9 billion in 2017.
11.1%
The percentage by which Domino’s grew its sales in 2017, allowing it to overtake rival Pizza Hut to become the country’s largest pizza chain. (Pizza Hut saw sales drop 4.2% over the same period.)
5,587
Though it still has fewer locations than Pizza Hut, Domino’s managed to increase unit count by 4% to 5,587, while Pizza Hut’s unit count declined 2.2%.
$1.1M
The chain has increased its average unit volume year over year, surpassing $1 million in 2017 for the second year in a row.
2/3
Nearly two-thirds of Domino’s orders come through its digital channels.
“We’ve figured out a way we can get this to be a fully digital business. I can’t give you a time frame for when that’s going to happen. But it’s going to happen.” —CEO Patrick Doyle
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