Associate principal with Technomic
Articles byPage 1
Nostalgia in marketing isn't just for older generations
Technomic's Take: Parents and older family members can induce feelings of second-hand nostalgia and FOMO. It's why catering to parents of young children is so important.
Yes, you can operate a sustainable restaurant in a small town
Technomic's Take: Black Valley Provender in Everett, Penn., shows how a restaurant can operate in a small town using local ingredients and higher-priced menus.