Dutch Bros. Coffee

Financing

Here's why Dutch Bros outperformed Starbucks last year

The Bottom Line: Data from Technomic shows that the drive-thru chain is outperforming its much larger rival on numerous metrics, which may help explain the brands' diverging performances.

Financing

Dutch Bros, the caffeinated beverage chain, wants more sales in the mornings

The drive-thru concept does an unusual amount of business in the afternoons for a brand that sells espresso and energy drinks. CEO Christine Barone wants to change that.

The drive-thru beverage chain said its same-store sales increased 2.7%, thanks to mobile ordering, loyalty, advertising and rubber ducks. The stock closed up 28% on Thursday.

The drive-thru coffee chain increased its store-level profitability last quarter, despite higher labor costs thanks to the state’s $20 fast-food wage.

The drive-thru coffee chain reported sales and earnings that bested Wall Street estimates and it raised guidance for the year. Yet its stock price plunged more than 20%.

A Deeper Dive: Here is the transcript for the May 29 podcast with the chief executive of the drive-thru coffee chain, who talks real estate, boba and other topics.

A Deeper Dive: Christine Barone, CEO of the drive-thru beverage chain, joins the podcast to talk about real estate, boba tea and changing drink habits.

Same-store sales increased 10% in the company’s first quarter as boba, protein coffee and more awareness drove traffic to its shops.

The drive-thru coffee chain opened more shops in its history last year as sales accelerated. And it is also opening shops in Florida.

The Bottom Line: Starbucks and now Dutch Bros are giving some key executives barista training and having them work in the field. That should become standard.

  • Page 1