Technology

Buffalo Wild Wings' plan to take itself to the next level

What business people see as cutting-edge restaurant tech

Buffalo Wild Wings is the fastest-growing casual dining restaurant in America.

The chain's sales soared 6% in the third quarter despite widespread troubles in the casual dining sector.

Executives are planning a myriad of changes to get customers to come more often, stay at the restaurant longer, and spend more money.

Buffalo Wild Wings recently shared its plan with UBS for a recent report.

Here's what will be different going forward.

  1. Lots of tablet features
  2. Equipping servers with handheld devices
  3. Loyalty program
  4. "Your Own" audio
  5. Ordering ahead
  6. More sauces and beer
  7. Local events

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

The ongoing dangers of third-party delivery

The Bottom Line: The parent company of Tender Greens, which filed for bankruptcy this week, is laying part of the blame on its heavier reliance on delivery orders.

Technology

As restaurant tech consolidates, an ode to the point solution

Tech Check: All-in-one may be all the rage, but there’s value in being a one-trick pony.

Financing

Steak and Ale comes back from the dead, 16 years later

The Bottom Line: Paul Mangiamele has vowed to bring the venerable casual-dining chain back for more than a decade. He finally fulfilled that promise. Here’s a look inside.

Trending

More from our partners