Financing

Hotel CEOs make a last-ditch plea for relief in letter to Trump

Execs from hotel chains are asking for an immediate injection of cash to save the industry.
hotel
Photograph: Shutterstock

With the election a little over two weeks away, the CEOs of Hilton, Hyatt, Marriott and other hotel chains called on President Trump to provide immediate relief for their devastated industry.

In a letter sent to the White House Thursday, the executives urged the president to utilize unused funds from the Main Street Lending Program, claiming only a small fraction of the $600 billion available has been allocated.

“Unfortunately, there is broad recognition that the MSLP continues to be underutilized and prevents the hardest hit businesses it was intended to support from accessing the program due to overly restrictive terms. To date, only a small fraction of $600 billion in available loans have been utilized while the remaining funds—which are so desperately needed by industries like ours—sit idle and go unused,” the letter stated.

The executives point out that the health and economic crisis currently impacting the U.S. has “wreaked havoc” on the hotel industry. Although a number of the CEOs who signed their names represent major hotel brands, about 60% of hotels operate as small businesses and 50% are minority owned, they wrote.

The current unemployment rate in the hotel industry is 30% while the national average is 7.9%, they went on to say.

The letter concludes with this plea:

“Mr. President, we believe you have the power to call for immediate modifications to the MSLP to increase participation and help thousands of businesses that have been crippled by the pandemic through no fault of their own. We strongly urge you to use your executive authority to direct the Treasury to encourage the Federal Reserve to amend and expand the Main Street Lending Program. Your engagement is desperately needed to support struggling businesses, stem the impending wave of foreclosures, and save millions of jobs to ensure the health of the entire American economy.”

Among the 78 CEOs who signed the letter are Mark Hoplamazian of Hyatt, Elie Maalouf of InterContinental, Jonathan Tisch of Loews Hotels, Arne Sorenson of Marriott and Chris Nassetta of Hilton.

Copies of the letter went out to Treasury Secretary Steven Mnuchin and Federal Reserve Chairman Jerome Powell as well.  

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Despite their complaints, customers keep flocking to Chipotle

The Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges.

Operations

Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family dining

Reality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles.

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Trending

More from our partners